
Logo & Brand Identity: Piano Purpose Peace
Piano Purpose Peace is an educational initiative started by Judy Tran, a Los Angeles-based, classically-trained pianist, singer, and composer. Her videos teach the development and use of classical instruments from all parts of the world. Through her videos and community events, she aims to create musical bridges across cultures to inspire peace.

Development sketches. Incorporated elements from musical notation, or more specifically, the three P’s denoting pianissimo or “very very quiet”, and Chinese calligraphy to communicate concept of multiculturalism and peace.

Vectorized working versions
Final logo and color palette
Youtube banner

Stationary Collateral
